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Trump Watch: How Tariffs Will Impact Transportation and Freight Costs
PUBLISHED ON:
April 29, 2025

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Freeman Barber
Vice President
Presidential tariff policies have always been a significant lever in shaping global trade. Under the Trump administration, tariffs took center stage, profoundly influencing supply chain dynamics. From increased freight costs to shifted transportation networks, these policies force businesses to adapt in ways that ripple through industries.
If you’re a supply chain professional or a business leader, understanding this shifting landscape isn’t just advisable; it’s necessary. This blog breaks down the pivotal ways tariffs impact transportation and freight costs while discussing strategies to mitigate challenges.
The Immediate Impact of Tariffs on Freight and Transportation Costs
Trump’s tariff policies will have a prominent impact on supply chain transportation and freight rates. Here are some key points:
1. Increased Freight Costs
At the heart of Trump-era tariffs was the imposition of higher duties on imports from nations like China, Canada, and Mexico. A 25% tariff hike on imports from Canada and Mexico, along with an increase from 10% to 20% on Chinese goods, meant companies had to absorb additional costs or adjust their supply chain operations. Either decision led to noticeable rises in freight costs.
The reason is simple: companies reliant on international suppliers faced a direct increase in their overall logistics expenses, needing to reallocate transportation routes or source goods from more distant regions, which naturally carry higher transportation costs.
2. Market Volatility and Its Effects on Freight Rates
Uncertainty surrounding tariff policies has created significant market volatility, leaving businesses hesitant to commit to long-term logistics partnerships. This reliance on spot market rates, while offering flexibility, creates unpredictability in freight pricing and makes cost planning more challenging.
3. Broader Economic Consequences
The economic effects of tariffs extend beyond supply chains. By contributing to inflation and trade tensions, tariffs influence industrial slowdown in relevant sectors. For freight and transportation industries, this reduction in manufacturing activity can initially stabilize costs, but as global demand fluctuates, the shipping landscape grows more unpredictable.
Practical Strategies to Adapt to Tariff-Driven Challenges
To overcome the challenges imposed by tariff policies, businesses must rethink and optimize their supply chain designs. Here are actionable strategies:
1. Cost Management
Tariffs inflate the cost of imported goods, but strategic supply chain design can keep these increases in check. For instance:
- Nearshoring and Onshoring production to limit reliance on high-tariff regions
- Partnering with alternative suppliers from low-tariff countries
- Using AI-powered platforms to analyze cost-efficient route options
2. Enhance Flexibility and Resilience
Building resilience into supply chain networks is no longer a luxury; it’s a necessity. Companies can:
- Maintain relationships with multiple suppliers to reduce dependency
- Adopt digital tools for real-time visibility into inventory and shipping
3. Utilize Trade Agreements and Duty Drawback Programs
By leveraging free trade agreements and incorporating duty minimization strategies like Foreign Trade Zones and duty drawback programs, businesses can lower tariff obligations and enhance cash flow.
4. Optimizing Logistics Operations
Efficient logistics design reduces transportation costs by improving lead times. Companies can:
- Reassess distribution center locations to align with shifting supplier geographies
- Diversify shipping routes to avoid congestion-heavy zones
5. Prepare for Market Volatility
Mitigating volatility means adapting to fluctuating freight rates by:
- Building flexibility into budgets
- Establishing strategic partnerships with carriers for contracted rates, bypassing the unpredictability of the spot market
Why Effective Supply Chain Design is Crucial Now More Than Ever
A resilient supply chain is the backbone of any business navigating tariff-driven cost changes. Here’s why revisiting your supply chain design is a priority in this environment:
- Risk Mitigation: Reduce exposure to high tariffs by keeping your sourcing diversified.
- Operational Efficiency: Optimize shipping routes to save time and reduce expenses.
- Market Competitiveness: Quick adaptability ensures you stay ahead of competitors even in volatile markets.
From rethinking supplier networks to ensuring compliance with complex regulations, businesses that invest in robust supply chain strategies position themselves for sustained success.
Optimize and Reoptimize Your Supply Chain with Optilogic’s Lumina Tariff Optimizer
Tariffs can create challenges for your supply chain, but the right tools and strategies can help you adapt and maintain profitability. Optilogic’s Lumina Tariff Optimizer is designed to simplify the process of understanding tariff impacts and developing cost-effective strategies.
Click here to learn more about how you can navigate changing tariff landscapes and make informed decisions for your business.