Survive and Thrive with AI-Driven Design | Europe

September 24, 2026

OptiCon is coming to London! Join us for a one-day European edition of our premier supply chain conference—bringing together supply chain leaders from across the region for a focused day of insight, innovation, and meaningful connection. Explore smarter decision-making strategies, emerging AI-driven technologies, and real-world strategies for building resilient supply chains.

Thank You to Our Sponsors

Argon & Co logo
Argon & Co logo
Argon & Co logo
Argon & Co logo
Argon & Co logo
Argon & Co logo
Argon & Co logo
Argon & Co logo

Why Attend OptiCon?

Engage with Optilogic Team

Our executives and local staff will present the latest technology vision and meet with you one-on-one.

Grow Your Network

Connect with your peers through engaging conversations and networking opportunities.

Regional Customer Stories

Hear how customers in your region harness supply chain design to win amid disruption and uncertainty.

Who Should Attend?

OptiCon Europe is built for supply chain design, planning, and operations leaders and practitioners.
Given the intimate, curated format, attendance is focused on industry practitioners and qualified prospects.

For management consulting partners: OptiCon Europe attendance for consulting organizations this year is available through event sponsorship. Sponsoring partners get direct access to our customer and prospect community in a focused setting.

Interested in sponsoring? Email us to learn more.

Hands-On Training

We’re offering a full day of interactive training courses to help you level up your experience with the Optilogic platform, gain new skills, and bring fresh ideas back to tackle your toughest what-if questions.

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Network Design: Beyond the Basics II

Wednesday | Sept. 23 | 9:00-12:00

Ready to move beyond standard cost-minimization models? This course is designed for experienced practitioners looking to build more realistic, decision-ready network designs.

Participants will learn how to prioritize and operationalize model outputs within real-world constraints and apply advanced modeling techniques. Leave with practical approaches you can apply immediately to your own projects.

The course is structured around three advanced modeling areas: Production Modeling, Multi-Period Modeling, and Incremental Change

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AI-Enabled Supply Chain Design with DataStar

Wednesday | Sept. 23 | 13:00-16:00

Tired of spending weeks untangling messy data before your network design project even begins? This course shows how AI can streamline each stage of model building.

Using DataStar's AI agents, participants will build a Cosmic Frog model from messy and incomplete data, learning how to accelerate the journey from raw data to decision-ready models while reducing setup time and improving consistency. The course also covers how AI can summarize results to sharpen scenario analysis and executive communication. Spend less time preparing models and more time evaluating trade-offs and driving business impact.

Venue

The Brewery

52 Chiswell St, London EC1Y 4SD, United Kingdom

Located in the iconic Whitbread 18th-century buildings in East London, The Brewery is an award-winning premier event and fine dining venue that has been helping entertain Londoners and visitors from around the world since 1750.

London UK venue for OptiCon in 2026. People in business attire standing and walking near a brick building with a sign that reads 'The BREW', surrounded by potted plants and flowers.

OptiCon Europe 2026 Agenda

OptiCon Europe Agenda - Scrollable Preview
08:45 – 09:30
Registration & Networking Breakfast
All
09:30 – 10:15
Keynote Speaker
Don Hicks, Founder & CEO @ Optilogic
10:15 – 11:00
Optilogic Product Vision and Strategy: Optimize What You Have. Design What You Need. Powered by Ada.
Neeru Bhopal — Director, Product Management @ Optilogic
11:00 – 11:30
Networking Break
All
11:30 – 12:00
From Outsourced to Owned: How Castrol Built an Internal Supply Chain Design Capability
Daniel Davis - Global Supply Chain Optimisation Manager @ Castrol
12:00 – 12:30
Partner Presentation: From What-If to Action: Leveraging Technology to Make Faster Operational Decisions
Rob Carlisle - Associate Partner @ Argon & Co
12:30 – 14:00
Networking Lunch
All
14:00 – 14:30
Customer Presentation
TBA
14:30 – 15:15
From Insight to Action: Practical Workflows for Modern Supply Chain Decision-Making Description
Austin Timmer - Principal Solution Architect @ Optilogic
15:15 – 15:45
Networking Break
All
15:45 – 16:15
Customer Presentation
TBA
16:15 – 16:45
Closing Remarks & Conference Wrap-Up
Optilogic
16:45 – 19:00
Happy Hour Reception
All

Lodging at Nearby Hotels

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Montcalm Brewery Townhouse

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Sun Street Hotel Shoreditch

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Malmaison

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